Your brand is one of your most valuable business assets. Registering it as a trademark is a key step in protecting your identity, distinguishing your products or services, and preventing misuse by competitors
A trademark can cover:
• Brand names and logos
• Product packaging and design
• Straplines and slogans
• Distinctive shapes or features
While unregistered trademarks offer limited protection, registering your trademark gives you stronger legal rights and acts as a deterrent against infringement. Once registered, others are prohibited from using your mark—or anything confusingly similar—without your consent.
We’ll guide you through the registration process and ensure your brand is properly protected.
Licensing your trademark allows others to use it under agreed terms—often in exchange for payment or collaboration. This can help expand your market reach and generate additional revenue.
We’ll help you:
• Draft a clear, enforceable licensing agreement
• Define the scope of use, including geography and product/service categories
• Set quality standards and brand guidelines
• Negotiate terms that protect your IP and support your commercial goals
Whether you’re licensing to a partner, distributor, or franchisee, we’ll ensure your brand remains protected and your rights are preserved.
If your trademark is used without permission, it can damage your reputation and divert business. Infringement often occurs when a competitor uses branding that closely resembles yours—causing confusion and undermining your brand.
We’ll help you:
• Take swift action to stop unauthorised use
• Enforce your rights through negotiation or legal proceedings
• Seek remedies such as injunctions, damages, or removal of infringing materials
Our team aims to resolve disputes efficiently and without litigation where possible. If court action is necessary, you can rely on us for robust representation.
• Extensive experience in trademark registration, licensing, and enforcement
• Commercially focused advice tailored to your business
• Integrated support across IP, franchising, and dispute resolution
• Recognised in The Legal 500 and awarded the Law Society Mark of Excellence
Our specialist commercial lawyers offer a one-stop-shop for legal advice for all types of business – from start-ups to established companies.
All of our lawyers are specialists in their area of law. Book in for an initial discussion where we will discuss all of your options with you.
